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Building Your Audience


It’s not enough to just have a large audience online. They need to be actively engaged and interacting with you.


Here are 7 ways to get your audience to interact with you online.


Ask Questions. Ask your audience how they’ve overcome problems or what they think of a current news story.


To offer more value, you can post content such as a helpful tip and ask what ideas they have.


Run Surveys. Create a survey on the social media platform you’re using and invite your audience to contribute their ideas.


This is a great way to get people interacting but can also give you valuable marketing information.


Create a Contest. Contests are an excellent way to get people engaged. Present a challenge to your audience, such as asking them to take a picture featuring a product related to your business.


Host a Webinar or Google Hangout. Create a group learning activity where you share something with your audience and allow them to ask questions and discuss.


This even can be something casual with little preparation so it’s easy for you to do, but just make sure it offers value.


Ask for Feedback. Reach out to your audience as a whole or to individual members and ask them for feedback. Use this feedback to learn more about your audience and make improvements to your offers, or find out about new offers you could make.


Join Conversations. Look for conversations on social media or elsewhere online among your audience members. See if there’s any way you can contribute your knowledge and expertise and join the discussion.


Celebrate Together. Celebrate with your audience. Whenever you reach a meaningful milestone, make your audience part of the celebration, thanking them for helping you reach it.


Active engagement is how you turn a passive online audience into a thriving community.


Unlock your business's full potential with DNT as your fractional executive partner. Contact us today to schedule a consultation and take your business to new heights.

Building Your Audience

Building Your Audience

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